ABOUT APRIKA
Once upon a time, in the heart of East Africa, a young entrepreneur named JoJo embarked on a journey to create something extraordinary. Inspired by her grandmother's wisdom and traditional remedies, JoJo sought to blend African ingredients' richness with nature's power to create a truly unique skincare product.
With a vision to celebrate diversity and inclusivity, JoJo carefully selected marula, baobab, Kalahari melon, prickly pear, and moringa as the critical ingredients for her brand, Aprika. These ingredients were known for their nourishing properties and represented Africa's diverse landscapes and cultures.
JoJo believed that beauty should be for everyone, regardless of gender or race. With this belief in mind, she formulated Aprika as a gender-neutral face oil that catered to all skin types and tones. By embracing the beauty of diversity, Aprika aimed to empower individuals to embrace their authentic selves and feel confident in their skin.
At Aprika, we believe that clean beauty is the way forward. We embrace a gender-neutral and racially inclusive approach to skincare, ensuring that everyone can feel represented and included in our brand.
We understand the importance of simplicity and quality in skincare. By focusing on minimalism and buying higher-quality essentials, we provide effective and beneficial products for all skin types.
Join us on our journey towards clean beauty and experience the transformative power of Aprika.